18 Feb 2021

BENEFITS OF HAVING A WEBSITE.

 

 

Website is a collection of web pages and related content. Its published on one web server and identified by a common domain name. It is a group of World Wide Web pages usually containing hyperlinks to each other and made available online by an individual or company.

BENEFITS.

  1. A great marketing channel.

Having a website you can market your services and products and reach thousands of people. By staying up to date with the latest digital marketing trends you can push your page and climb search engine results.

2. Online Presence 24/7

Having a websites means that your customers are able to find you anytime anywhere. Even when its past working hours, customers can still get to know more about your services. It offers the user convenience as they can access the information they need in the comfort of their own home, with no added pressure to buy.

3. Advertising

SEO and online advertising are a great way to help build up awareness, if it’s done correctly traffic to your website can see an increase. Be a company that a potential new customer sees when searching for a specific product and service online. Use your website’s contact page to make purchasing a of product or finding a retail outlet easier than ever before.

4. Professionalism

A website tends to increase the number of customers you may get. By this, they get to purchase your products as they have the pleasure of running through the website and know the kind of services that would suit them. It would be hard for your services to get a market if you lack a website on your company.

5. Growth Opportunity.

Websites are great ways in providing a place that potential investors can be referred to. It shows what your company is about, what it has achieved and what it can achieve in the future.

Interested in having your own website? click here to get us help you get one.

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14 Dec 2017

Qualities of an Effective Website

Effective Website

With rapid technological advancements, it is almost unheard of for businesses and other organizations to be absent on the internet.
People and companies alike are increasingly turning to online sources for research and to make product inquiries. To get a share of this traffic, it is important to have a proper and effective website that is attractive.

There are millions of websites online and your site will need an imposing presence to fare well. In-case of a stiff competition. If rival companies pitch their tent online and fight for same audience, it means that your work is properly cut out for you!

While there are many ways of achieving a commanding presence on the internet, having an effective web design is probably the most basic of these.

Qualities of an effective website

Friendly to the end users
Design a proper website with the end user in mind. This means a simplified interface that is not difficult to understand. Have menu items at a prominent part of your first page. Be careful, though, not to have too many menu items that a user gets confused.

Offers an interactive and exciting interface
Obviously, not many people will want to stay a minute longer in a platform that is boring. Add pictures and short videos to captivate audience. Plain text can be somewhat boring and may not push your agenda very far. Interactivity also implies accepting feedback from visitors and offering them contacts to get in touch with you. You can also consider having a “Help” page where questions that may arise from users are pre-answered.

Layout and usability of a website.

Effective Website

Does not have prohibitive loading times
There is nothing as frustrating as a website that takes forever to load! Users are presented with many options online and if yours takes a long time to show, they simply move on to the next alternative. While this does not necessarily mean that you should give insufficient content, it calls for a careful balance between the two.

Accessible by different browsers
Your platform attracts people for one reason or the other and they use different browsers. While there are common and popular browers, the safest bet is to be compatible with as many browsers as is possible. Moreover, you want your platform to be accessible even to those on the go. This means creating pages that can be adapted for phone-viewing. With this consistency, you are bound to draw too many kinds of users and even retain them!

Elements;

Screen resolution
While the web design might look appealing from your end, the end users might not enjoy good viewership of the same. Ensure screen resolutions are uptodate in new computer and device models. Therefore, it is crucial to be sure that the website will not appear pixilated when displayed on certain screen resolutions.

Offers functionality to the precise course it is serving
What will make your company or organization stand out is how well it depicts the core elements you are exposing to your audience. Borrowing an appealing website design will not be effective if it does not give enough space for you to feature your products or other mandates (like in the case of non-profit organizations).

Search Engine Optimizable
Search Engine Optimization (SEO) is achieveble after the website has been created. It involves a mix of marketing strategies, it is important to bear its importance in mind during web creation. Think of all the features that a website should have for it is to be an SEO easily and make room for videos and pictures to come in handy. This should promote the website and make it appear at the top of search engine.

Consistency in the layout
This simply means that different pages of the website ought to have a uniform layout. Ensure the user understands the website and move with the flow. Also get to know what make a good website.

If you’re looking for web design services, check out our website at KEMNET.CO.KE!!   we will be glad to help.

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